Sausage processor celebrates 10 years of success
An independent sausage producer has bucked the economic trend and is expanding as it celebrates its 10th anniversary in business.
The Wolsey Sausage Company, owned by husband and wife team Mark and Bernie Ellis, is marking the anniversary by opening a shop on its factory premises for members of the public.
The company, based in Stirchley, Birmingham, produces and provides premier, handmade sausages to the city’s cafés, hotels, restaurants, high street and farm shops.
Since taking over the 30-year-old business 10 years ago, the Ellis team have transformed it to now offer a wide variety of sausages, fresh meat and chilled produce.
“The decline of the high street has been national news for some time now,” said Mark. “We’re not saying it has been easy over the last two years, but we’ve been able to grow our business through sheer hard work, determination and a lot of capital investment.
“There has been increasing EU regulations, which we passed with flying colours, and visitors to the factory are always impressed with that they see. We wanted regular shoppers to be able to benefit from local produce at the same great prices we give to the trade, so we opened the factory shop at the back of the factory, with an entrance on Lea House Road. We’re better value than the supermarkets and, being a butcher, I understand the importance of good-quality, great-tasting British meat.”
Before taking over the Wolsey Sausage Company, Mark owned a butcher’s shop in the Black Country suburb of Lye.
“The Wolsey Sausage Company supplied sausages to my Lye business, so I knew they were good. When I heard it was up for sale, I jumped at the chance to buy the business, and Bernie and I decided to make a real go of it.
“We now have six staff and supply to well-known businesses and farm shops throughout the Midlands. The shop for us is all about getting to know our customers – we’ve already got regulars who pop in often to buy their dinner and have a chat. It’s tough for a lot of shops, but we’re here for the long haul. We have four children and we want to make this a success for their future as well as ours.”