QMS to produce report on Scottish beef sector
Scottish Rural Affairs Secretary Richard Lochhead has commissioned Quality Meat Scotland (QMS) to produce a report into the challenges and opportunities facing Scotland’s beef sector.
The report comes in response to representation from the industry, which is facing increasing pressures that the Scottish government says is a result of the economic downturn. It will consider how the challenges can be tackled, and includes looking at the lack of prime stock and the current trends in red meat consumption, as well as considering ways to exploit the growing export market for quality produce.
Richard Lochhead said: “Our beef sector is a pivotal part of Scotland’s agriculture industry, generating significant economic output and with an enviable international reputation as a premium product. But it faces a number of challenges.
“That’s why I have asked Quality Meat Scotland to consider how we address the issues currently facing the meat industry and what action can be taken – by government, industry and producers. The report will also look at how to maximise the potential of our growing export market and capitalise on the fact that Scotch beef is in demand on dining tables around the world.”