The producer will supply its range of beef jerky to Selfridges’ London, Birmingham and Manchester food hall delicatessen counters, where they will be hand sliced for customers. Mariani has created a new and exclusive Spicy Chilli flavour for Selfridges and will also supply its Original beef jerky and Bulgogi recipes to the department store.
Managing director of Mariani Don Nisbet said: "We are really delighted to be the exclusive supplier of beef jerky to Selfridges’ food hall delicatessens. This is testament to our product’s premium quality as well as our 30-year heritage of producing quality beef jerky. Now around 500,000 shoppers a week will have a chance to try our new-generation beef jerky with its unique soft texture."