Livestock Event pulls in more than 20 countries

With visitors from more than 20 different countries, the Livestock Event proved a huge hit, pulling in people from as far afield as China, the US and New Zealand.

The show, which took place at the NEC in Birmingham earlier this month, saw more than 15,000 visitors attend, with visitor numbers up 10% on last year’s show.

Nick Everington, chief executive of the Royal Association of British Dairy Famers, which organised the event, said: “Rescheduling the event from its traditional September date to July has been a huge success with the visitor numbers on the first day the highest in 10 years.

The main trade halls buzzed throughout, the technical demonstrations proved a huge attraction and the inaugural Careers Seminars were packed out, as were the other Farm Health Planning, Feed Science Forums and Business Debates, a trend which differentiates the Livestock Event from other shows.

“In addition, moving the cattle in to the trade halls was an overwhelming success with 190 dairy stalls booked and 79 stalls for the inaugural National Charolais Show. We have had nothing but praise from cattle exhibitors who enjoyed the very modern facilities and once again, we have had a clean show.”

He added: “We look forward to continuing to build on the event’s success in July 2014 and creating the opportunity for all livestock farmers to get away from their farms to gain more knowledge and do business, which is going to help them to progress their enterprises.”


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