Cranstons takes ‘Best Retailer’ award
Cumbria-based butcher’s shop chain Cranstons was awarded the ‘Best Retailer’ Award at the CN Group Business Awards last week.
Award-winners were revealed at a gala ceremony held near Penrith, hosted by the publisher of The Cumberland News, CN Group, and attended by 300 of the county’s movers and shakers. The awards were sponsored by Barclays Bank and Cumbria Business Growth Hub.
However, Cranstons’ win came with double pleasure, as this year the company is celebrating its centenary. On claiming the award, Cranstons managing director Philip Cranston and finance director Charles Watt said: “We are really thrilled to receive this award. On the eve of our centenary and a month before we launch our second food hall at Orton Grange Farm, it is wonderful to be recognised in this way.
“We have worked hard to evolve our shops in the face of increased supermarket competition. We are proud of the quality of our produce and the knowledge and expertise of our staff. This success is down to their hard work.”
According to the judges, who were apparently impressed by the quality of the entries this year, Cranstons’ willingness to evolve and diversify made them stand out from other entries, along with their ability to prosper, despite competition from supermarkets.
“Our entry focused on our efforts to deliver excellent customer service through staff training and development, our commitment to offer high-quality local produce and our innovative marketing campaigns,” Cranston said.
Meanwhile, editor of The Cumberland News David Helliwell said: “There were some inspirational and uplifting stories behind the winners of this year’s CN Group Business Awards. People who saw opportunities, even in difficult times, seized them and prospered. The inventiveness and tenacity of Cumbrian businesses shone through. I didn’t envy the judges in having to make a choice between the finalists.”
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