English meat with gusto

Italian and international buyers will get the chance to sink their teeth into some prime English beef and lamb at the Salone de Gusto food show in Turin later this month.

The show, which concentrates on "slow food", is the largest specialist food fair in Europe and is expected to attract 150,000 visitors between 26 and 30 October.

Three English exporters will be joining experts from the English Beef and Lamb Executive (Eblex) on its stand at the show where samples of their product will be cooked and offered to visitors for tasting.

Jean-Pierre Garnier, Eblex export manager, said: "The show will give us the chance to demonstrate the world-class quality of the beef and lamb produced by English farmers.

"Slow food - which takes a little more time and care to produce - is becoming more and more popular across Europe and our products make the perfect basis for a huge variety of meals put together in this way."

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