Bernard Matthews TV ads launched

Bernard Matthews launched its latest advertising campaign on television last night with ads during prime time shows

Coronation Street and Big Brother. The commercials feature the company's new slogan Turkey for Today, which has replaced the famous 'Bootiful' catchphrase and are aimed at Bernard Matthews core audience of busy families.

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For the third year running, a grain fed cow won the World Steak Challenge. What do you think produces the best beef?

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