Keyword » red tractor

Red meat education programme aimed at teaching future generations

Around 70 teachers attended an event last week aimed at helping them educate students about the red meat industry.

Farmers union highlights importance of trade deals amid Brazil meat scandal

The National Farmers Union (NFU) has emphasised the importance of securing trade deals and the high standards of British food production. This comes after allegations that Brazil has been selling and exporting rotten meat.

Aldi adds Welsh Lamb products in Wales

Aldi is launching five new Welsh Lamb products to its stores in north Wales.

Red Tractor launches pig antibiotic-recording scheme

Pig producers that are Red Tractor-certified will be required to use the electronic medicine book (e-MB) to record the total collated antibiotics used on their herds every three months.

Opportunities for meat producers to target international investors

Investment from overseas firms in the UKs food and drink sector has continued to increase. According to the latest research from business and finance adviser, Grant Thornton UK LLP, 2016 saw the highest levels for three years.

Bidvest Foodservice adds 140 trendy foods to menu

Bidvest Foodservice has added 140 new products to its catalogue of foods and beverages for the summer menu, with premium burgers and American-style beef ribs expected to be popular.

British pork product facings decline in November

The proportion of British pork products in retail outlets fell in November 2016, according to the latest AHDB Porkwatch survey.

JC Rook & Sons adds to trophy cabinet with BSW success

Fresh off the back of winning Meat Trades Journals Champion of Champions, Andrew Rook of JC Rook & Sons has been announced the winner of the Best British Banger.

Banging radio station hits the airwaves

Celebrating British Sausage Week (Monday 31 October-Sunday 6 October), a new radio station has been launched to honour the British favourite.

Food trends: roast dinner on the rise in Britain

Britons are eating more roast dinners than they did in 2015, according to meat consumption data from the Agriculture & Horticulture Development Board (AHDB) and Kantar Worldpanel.

Farmers encourage consumers to buy British during Red Tractor Week

Members of the National Farmers Union (NFU) will have a presence in supermarkets across the country to communicate the importance of British food in support of Red Tractor Week (12 18 September).

Levy board commits to developing Quality Standard Mark

The Agriculture & Horticulture Development Board (AHDB) Beef & Lamb branch has welcomed a new member of staff as part of the groups commitment to investing in and developing the Quality Standard Mark (QSM).

Trade groups back call for global action against superbugs

Global action and country-specific targets to reduce antimicrobials use in livestock are called for by a report tackling antimicrobial resistance launched today (May 19).

Industry celebrates Great British Food

Organisations from across the farming industry are joining forces to celebrate British food.

NFU reveals which supermarkets support British meat

The National Farmers Union (NFU) has launched an online supermarket sourcing guide that allows consumers to know who is backing British farming.

Support urged for Great British Beef Week

The British beef industry has been called on to help educate consumers about getting the most out of beef products.

Red Tractor to run biggest ever BBQ promotion

Red Tractor Assurance (RTA) is urging multiple retailers, brand owners and the foodservice sector to get behind this years summer promotional campaign.

Quality Assurance: Only the best will do

Following various scandals in the food sector, consumers are more savvy than ever before about where their meat comes from, so what is the industry doing to regain their trust? Aidan Fortune reports

Industry needs to promote beef and lamb, says NFU deputy president

The red meat industry ought to do more to promote and market its products, said Minette Batters.

Consumers told not to fear antibiotic superbugs

Food safety specialist Acoura has told consumers that they shouldnt be concerned about antibiotic-resistant superbugs in British red meat.

Dawn Meats automates Red Tractor Assurance checking

Dawn Meats, the UK and Ireland meat supplier, has implemented an Integrated Checker service for verifying supplier Red Tractor assurance claims for beef.

Acoura Board welcomes new special advisors

David Gregory is set to join Acoura, a provider of risk services for the food and drink sector, as an advisor when he steps down from his position as chairman of Red Tractor at the end of the month.

Red Tractor experiences promotional success

Quality food assurance scheme Red Tractor has experienced its most successful promotion to date. This accomplishment comes only three weeks into the seven-week campaign.

Aldi doubles fresh British lamb range

Aldi is doubling the size of its fresh lamb range by stocking more products sourced exclusively from British Red Tractor assured farms.

Million-pound lamb and beef campaign set for autumn

A new 1 million TV and online advertising campaign is being launched this autumn to promote Quality Standard Mark (QSM) and Red Tractor lamb and beef.

Red Tractor Week gains ministerial backing

Minister of State at Defra, George Eustice MP, has pledged his support for the high-profile Red Tractor Week campaign.

Progress towards lifetime-assured beef receives support

Upon reviewing a consultation completed earlier in the year, Red Tractor has revealed that progress has been made towards changing the classification of lifetime assurance for beef.

Red Tractor gears up for largest ever on-pack promotion

Red Tractor Assurance (RTA) has unveiled its biggest ever on-pack promotional campaign for later this year.

New Red Tractor chairman unveiled

Assured Food Standards (AFS), the company that operates the Red Tractor scheme, has announced that Jim Moseley will take over as chairman from the end of November 2015, succeeding David Gregory.

JJ Food Service adds theatre with new counter

JJ Food Service has opened a new state-of-the-art fresh meat and poultry counter at its Enfield branch in an effort to capitalise on impulse sales.

Red Tractor mulls over results of welfare consultation

The decision on whether to extend the Red Tractor Assurance (RTA) scheme to cover the whole life of the cattle, rather than just the 90-day finishing period, is unlikely to be made until August, following the end of a consultation on the proposals.

Red Tractor embarks on major barbecue drive

Red Tractor Assurance (RTA) is running a major on-pack barbecue promotion this summer to drive awareness and understanding of Red Tractor standards.

Great British Beef Week to raise awareness of declining suckler herd

The British beef industry has lost over 100,000 beef breeding cows in the last three years, Ladies in Beef reported as they gear up for Great British Beef Week.

Red Tractor life proposal meets farmer resistance

Beef farmers have raised concerns about plans to extend the Red Tractor (RT) assurance scheme to cover the whole life of the cattle, rather than just the 90-day finishing period. Nearly two-thirds opposed the change, according a survey carried out by the National Beef Association (NBA).

NFU urges retailers to back British lamb

The National Farmers Union (NFU) has called on the UKs major retailers to plan ahead and back British farming for this years lambing season.

Red Tractor reassures industry over scheme review

A shift to whole life assurance for beef under the Red Tractor scheme will not lead to any shortening of supplies within the sector, bosses have pledged.

Red Tractor launches new initiatives

Assurance scheme Red Tractor is to implement several new initiatives in order to enhance its food assurance scheme.

Countryfile appearance for Ladies in Beef member

Ladies in Beef member and Yorkshire farmer Rosey Dunn has appeared on BBC1s Countryfile, promoting UK meat assurance schemes.

BPC defends UK chicken rearing standards, following BBC report

The British Poultry Council (BPC) has responded to a BBC article. Do people know where their chicken comes from?, which looks at intensive chicken farming in the UK.

RSPCA highlight poultry welfare with Chicken Challenge

The RSPCA is encouraging people to stand on a piece of A4 for 20 minutes to campaign for poultry welfare, but the industry has defended British welfare standards.

Womens beef group gets behind mini roast campaign

A female beef farming group has launched the campaign Go Mini for Autumn! to promote Eblexs midweek mini roasts initiative.

Red Tractor debut at KFC

As Red Tractor week kicks off, it has been announced that Kentucky Fried Chicken (KFC) is displaying the Red Tractor logo on its packs for the first time this autumn.

Red Tractor set to promote quality during dedicated week

Red Tractor has urged licensees to get behind Red Tractor Week (15-21 September), saying it is a great opportunity to promote their own quality assurance credentials.

High recognition for Red Tractor among children

Red Tractor Assurance reported that more than half of schoolchildren recognise and understand the Red Tractor Logo.

Farm-assured beef and lamb add value at farmgate

Farm assurance continued to add value at the farmgate in 2013, with assured beef cattle returning an average of 13p/kg more than non-assured last year, according to Eblex.

Great British Beef Week set to boost quality sales

The countdown is on to Great British Beef Week 2014, with Ladies in Beef co-founders Minette Batters and Jilly Greed urging the British beef industry to get behind the promotion.

Sunderland AFC to sell assured meat only

Sunderland AFC has become the latest Premier League football club to become Red Tractor-certified for its red meat products.

Bidvest 3663 doubles fresh meat offering

Foodservice supplier Bidvest 3663 has doubled its fresh meat lines from 15 to 30, after selling 550 tonnes of beef, pork, lamb and poultry since March 2013.

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