Meat South West looks to help organisations make use of PGI

Following interest from the supply chain in the new PGIs for West Country Beef and Lamb, regional advisory body Meat South West (MSW) is preparing resources to help organisations make the most of them.

MSW said there had been a positive response to the awarding of the PGI, and that many businesses had shown an eagerness to make use of the differentiation.

Peter Baber, MSW chairman said: “We have been delighted with the interest since the PGIs were formally registered on 4 February.

“There is real interest in the region and people see it as a huge boost to the beef and lamb we produce. This is really gratifying after all the hard work that has been put in over a number of years.

“We are currently pulling together some resources, which can help those organisations who want to make use of the PGI, which we hope to get online via the Eblex website in the next few weeks. This will include answers to frequently asked questions, audit forms and the detail of the PGIs themselves. In the meantime, you can find some information on the Defra website.”

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