AHDB chair says changes will benefit industry

Changes in the Agriculture & Horticulture Development Board (AHDB) mean it can do more for the industry, chairman Peter Kendall told delegates at a farming conference.

AHDB has undergone several changes recently, including name changes for its levy boards and new board appointments.

Speaking at the Lincolnshire Farming Conference, Kendall said: “AHDB’s role is to help build a confident, competitive industry, which is constantly learning and adapting, acquiring new skills, innovating and adopting new technologies. This year’s Oxford Farming Conference Report highlighted the great work that AHDB does, but asked the question as to whether we could do more.

“Over the past year as chairman, I have been able to see at first hand the fantastic skills and knowledge of our staff, and the quality of the projects they deliver for our levy payers.

“But I believe our organisation can work smarter, be more responsive and more effective for farmers and growers through being more joined-up.

“That does not mean that we lose sector specialisms and the principle of levies raised in a sector being spent for the benefit of that sector. These are core to AHDB and will continue. Moving forward, AHDB needs to look at how we can combine joint working with these principles, and talk to the industry about where levy funds should be invested.”

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