GCA launches second market survey

Suppliers are being asked by Christine Tacon, the Groceries Code Adjudicator (GCA), to “respond in force” to her second annual market survey.

The survey, launched on Monday (23 March), is being conducted by YouGov and aims to find out if suppliers feel retailers are complying with Groceries Supply Code of Practice, as well as asking respondents how they feel about the impact of the GCA.

Tacon said: “I hear from suppliers throughout the year but my annual survey is a crucial tool in creating the broadest possible picture of the relationship between retailers and their suppliers.

“This is the second survey YouGov has conducted on my behalf and I particularly want to know how retailer practices have changed over the past 12 months. It is being carried out by an independent organisation to give me expert analysis and provide respondents with confidence that their feedback is anonymous.”

The first survey, in 2014, helped the Adjudicator identify her top issues and shaped the future GCA agenda. The new survey, which can be accessed here, is open until 1 May. It’s open to trade associations and other representative organisations, as well as direct and indirect suppliers.

Tacon added: “I want a high level of response from suppliers to give me a deep understanding of what is happening in the sector; I will use the results to work with the retailers on the practices that need to change.

“I am very pleased that most of the retailers have agreed to send the survey link to their suppliers to help me achieve that objective.”

Earlier in the year, suppliers were given a boost by the news that Vince Cable had given regulators the power to impose fines on retailers who breach the code.

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