Q Guild reveals conference details
With just under a month to go, the Butchers Q Guild has announced the keynote speakers for its annual national Business Conference.
Delegates will be treated to two days of presentations from a mix of butchers and the media. The conference will also play host to the 2015 Q Guild BBQ Championships.
The Keurslager Butchers from Holland – director Ruud Bakker and sales managers Erik Nuijten and Wouderick Van Dam – will open the conference on 31 May.
Q Guild national chairman Mark Turnbull commented: “The Keurslager name is extremely well-known and highly regarded both at home and abroad. They are world-renowned leaders in the butchery field and this is a very rare opportunity to listen to the gurus of the European butchery industry.
“They will give a candid insight into how Keurslager Butchers operates, along with a demonstration of innovative products that could work for our market here in the UK. They will also demonstrate marketing and communication tools such as in-store communication and point-of-sale material.”
Following Keurslager will be Cy Chadwick, a freelance television producer, who works for BBC Entertainment and is directing and producing the Young Professionals of the Year series for BBC Three. Chadwick will show delegates how to film, edit and upload short videos from their shops.
Q Guild members Keith Smith and Cathie George, from Eastwoods of Berkhamsted, will also address the conference on how to best to utilise all social media.
The conference will be held at The Windmill Village Hotel in Coventry on 31 May and 1 June. Tickets are available until 22 May for all Q Guild members.
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