Sausage firm shows support for coeliac sufferers
Sausage-maker Wilfred Emmanuel-Jones, aka the Black Farmer, is supporting Coeliac UK’s Awareness Week diagnosis campaign by featuring ‘Get Tested’ stickers on all his packs.
The Black Farmer is a dedicated gluten-free brand and its products will show the stickers throughout the week, 11–17 May, to encourage people “not to suffer in silence but to get tested for coeliac disease”.
The disease is caused by intolerance to gluten, but sufferers may often be linking symptoms to other conditions and not seeking further help.
Emmanuel-Jones said: “As a producer of gluten-free-only products I want to help sufferers feel safe in their food choice. My commitment has always been that The Black Farmer will only ever sell gluten-free products – good food that can be enjoyed by the sufferer and the whole family alike.
“At least one in 100 people suffer with coeliac disease, with more being diagnosed every year. Modern medicine has advanced sufficiently that anyone who worries that they may have the disease can ‘Get Tested’ with a simple screening blood test.”
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