Scotch Lamb hits the high street

Members of the public were treated to a taste of Scotch Lamb over the weekend.

Ayrshire farmers showed off their fresh lamb produce as they took to Buchanan Street in Glasgow.

The showcase presented the farmers with the opportunity to promote the Red Tractor Assurance Scheme. It also provided the chance for them to deliver information to the public about the benefits of buying local produce and what consumers can do to aid the farmers.

“The sun was shining on shoppers and visitors as we explained that Scotch Lamb is a hugely versatile ingredient and everyone loved the quick and easy recipe booklets we handed out with Scotch Lamb recipes, which can be made in under 30 minutes, including spicy lamb meatballs with pasta,” said NFU Scotland’s regional manager Christine Cuthbertson.

“I am sure many of the people we spoke to would be whipping up some of these tasty and nutritious meals for their supper this week.”

This is just one of a number of promotional events in the coming week encouraging consumers to reap the benefits of Scottish produce. It coincides with Quality Meat Scotland’s Love Scotch Lamb campaign, taking place over August and September.

There will be another opportunity to try Scotch Lamb, alongside Scotch beef burgers, at the Scottish Air Show at Low Green, Ayr on 5 September.

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