Report reveals opportunities for pork at foodservice
Published:  16 July, 2012

Nine out of 10 people would like to know more information about their pork when ordering it in pubs and restuarants, a new study has revealed.

The report ‘Eating Out – Pork and Sausages’, is based on YouGov consumer research and has been published by Bpex. It showed that pork is the most popular meat served out of home, but people wanted to know more about provenance, style of cooking and types of cut when choosing a pork dish.

Bpex foodservice manager Tony Goodger said that the report showed that while pork and pork products remain popular, there was more that could be done to improve its use in the foodservice sector. He pointed out that pork is ideal for caterers who are looking for value-for-money solutions.

“We know that diners enjoy eating pork and sausages out of home,” he said.

“Pork choices can also be encouraged by promoting the leanness of the cut, carvery options and, crucially, from where it has been sourced – from local or Quality Assured supply chains, such as Red Tractor.”

The research also revealed that there is high awarenss of the Red Tractor logo, with consumers agreeing it provides a strong measure of reassurance and confidence in the quality, production standards and origin of the pork being served.

A copy of the report can be downloaded by following this link:

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