West Country Beef and Lamb gain protected status

West Country Beef and West Country Lamb had their Protected Food Name (PFN) confirmed today by the European Union, taking the total number of protected UK foods to 62.

The West Country meats join the likes of Welsh Lamb and Melton Mowbray Pork Pies in gaining protected status, preserving their authenticity and safeguarding them from imitation and fraud.

Peter Baber, chairman of Meat South West, said: “We are delighted to be awarded PGI status for West Country Beef and Lamb. We look forward to working with farmers and processors in the south-west region to market top-quality beef and lamb under the West Country PGI banner.”

It is estimated that protected foods contribute more than £900m to the European economy.

Defra is working to inspire others to apply for protected food name status.

Farming Minister George Eustice said: “Exceeding the 60th registration is an achievement to be proud of. Legal protection of the quality, provenance and reputation of British food will help small businesses make a valuable economic contribution both locally and nationally. We now want to help many more UK food producers who are thinking about making an application for protected name status to get their quality produce fully recognised.”

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