Plumgarths invests in £250,000 expansion
Growing consumer demand for quality local sausage has led one Cumbrian producer to invest £250,000 in expanding its production. Plumgarths of Kendal's new production facility was officially opened this week by IGD chief executive, Joanne Denney-Finch OBE.
The newly built facility located at Kendal Fell Business Park has the potential to increase the Plumgarths Foodservice capacity 10 fold, making up to 1.5m sausages a week.
The move is expected to create up to four new jobs within the next 18 months, and the venture will safeguard the 22 jobs created by Plumgarths in the last nine years. The project has been supported by the European Agricultural Fund for Rural Development and Cumbria Fells and Dales Leader +.
“Since launching Plumgarths Foodservice in 2001, growing consumer demand for our homemade prize winning Plumgarths sausages made to traditional recipes and more recently our new line of burgers, meat balls and other specialty products, has led us to outgrow our Crook Road premises,” said company director, Steve Chambers.
“We decided to invest in a new purpose built facility, which will operate to the highly regarded British Retail Consortium standard, confident that the trend for high quality local food will continue not only within the region but also further afield,” he said.
“Having successfully supplied Asda regionally with Plumgarths sausage for nine years, we recognized the burgeoning demand for the best of British from a wider range of multiples. This new facility will help us to grow Plumgarths and meet this demand with our strong appealing Plumgarths brand.”
Joanne Denney-Finch said: “The timing of Plumgarths’ expansion couldn’t be better – a third of shoppers are buying locally produced foods, they want to buy more than they do at the moment, and they want retailers of all shapes and sizes to stock more local and regional lines.
“They think that local food is fresher because it has not travelled as far, and is therefore better quality. And they want to buy local and regional food because they want to support their local economy."
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