Moy Park renews SportFest sponsorship for second year
Moy Park is to continue as official sponsor of annual family sports festival SportFest.
This is the second year the processor has sponsored the event which takes place at the Wormsley Estate, Buckinghamshire from 30 – 31 July.
Grant Ferrier, Moy Park director of sales, said: “Following the success of our sponsorship of SportFest in 2015, we’re delighted to announce our support again this year. SportFest encourages families to come together to get active, create memories and avail of world-class coaching.
“Our brand values focus very much on family and goodness, and we understand the importance of a healthy and active lifestyle for every family member, which makes the sponsorship a perfect fit.”
He added: “To support the sponsorship, we ran a social media competition to give away five family glamping passes to the event with the chance to meet some of the sporting legends at the weekend, from rugby-star Will Greenwood to football favourite John Barnes. Our yellow sampling van will be on-site as well as our mascot Moy P to engage with consumers.”
Former rugby union player Will Greenwood added: “SportFest offers a unique chance for children up to the age of 16 to learn more about the sports they love, discover new ones, develop skills, make new friends, and to be inspired by legends of the game and expert coaches. SportFest celebrates active, healthy living and family life – something which is echoed by Moy Park. I’m really looking forward to the event, and it’s fantastic to have Moy Park’s support for the second year.”
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