Dawn Meats commits to sustainable food production

Irish meat supplier Dawn Meats has become the latest firm to pledge its support to Courtauld 2025.

The initiative is a voluntary agreement, led by waste prevention body, Waste & Resources Action Programme (WRAP), which aims to address sustainable challenges in the food and drink sector.

Dawn Meats will work in collaboration with a range of retailers, foodservice, trade and local authority signatories under the newly formed Meat Working Group, to reach the targets by the year 2025.

The three main aims of Courtauld 2025 are:
Achieve a 20% reduction in food and drink waste
Achieve a 20% reduction in greenhouse gases (GHG)
A reduction in the impact associated with water use in the supply chain

Marcus Sherreard, UK commercial director for Dawn Meats, said that its pledge to the initiative was an important milestone in the company's sustainability plan.

At Dawn Meats we truly believe that issues around supply chain sustainability can only be addressed collaboratively, and we are delighted that WRAP has provided the food and drinks industry with this opportunity to tackle issues related to resource efficiency. We are committed to working together with our partners on the Meat Working Group to identify and develop best-practice in our industry in the coming years.

WRAP director Peter Maddox not only welcomed the support of Dawn Meats, but also insisted it was important for other companies to sign up to the project. We are delighted to welcome Dawn Meats on board, he said. Dawn has demonstrated a keen understanding of the importance of sustainability to the bottom line, as well as an impressive capacity for innovation in this area. They will be important partners as we work towards a more sustainable, resource-efficient economy.

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